iOS: Services Privacy Policy

Services Privacy Policy


Last updated: 02/12/2025

1. Introduction Rally Reader's mission is to support students as they build literacy skills and spark a lifelong love of reading. The protection of your privacy is central to both our mission and operations. This Privacy Policy governs the Rally Reader Service that we provide to educational institutions and their users (including educators, pupils and families) through our Rally Reader Mobile Applications and other online or offline offerings used in conjunction with the Rally Reader Mobile Applications (collectively "the Rally Reader Service", "the Service", "Rally Reader", "we", "us", or "our"). We explain in this document our methods for gathering, utilizing and safeguarding personal information collected via the Rally Reader Service, including when you establish an account ("Account Information"), contribute content to accounts through oral reading ("Reading Content"), reading metrics (such as time spent reading, titles completed) ("Reading Data"), and communications ("Messages") transmitted through Rally Reader.

To utilize the Rally Reader Service, account creation and acceptance of our Terms of Service is required.

For users accessing the Rally Reader Service from Canada, please see the International Privacy Policy in conjunction with this policy.

2. Rally Reader and FERPA When a teacher, school, school district or other K-12 educational institution (collectively referred to as "School") employs the Rally Reader Service for educational purposes, we may collect, access or receive personal information directly connected to students ("Student Data") provided by the School, student, or Family Member. The Student Data we collect includes personal information from students' educational records that fall under the Family Educational Rights and Privacy Act ("FERPA"), such as student names, parent or guardian (collectively, "Family Member") names, and Reading Content. Rally Reader operates as a "School Official" (as defined in FERPA and its implementing regulations) under the school's direct supervision regarding the use and maintenance of such information. We are committed to collaborating with our School partners to ensure joint FERPA compliance.

3. Rally Reader and COPPA Our service adheres to the Children's Online Privacy Protection Act ("COPPA"). COPPA safeguards personal information gathered from children under 13. We do not intentionally gather information from children younger than 13 unless authorized by a School to collect such data through providing the Service on the School's behalf.

When a School utilizes Rally Reader for educational purposes, we depend on the School to provide appropriate consent for Rally Reader to collect personal information directly from students under 13 for the School's use and benefit, excluding other commercial purposes, as allowed by COPPA. With School authorization, we utilize and process children's personal information solely to provide the Service to the School and retain such information only as long as necessary for Service provision. Upon written request, we will enable the School to review and remove their students' personal information. Parents with questions about their child's Rally Reader usage and collected information should discuss these concerns with their child's School.

Please continue reviewing this Privacy Policy to understand our information collection and usage practices for students of all ages, or visit our Children's Privacy Policy here for specific details about information collection and usage for students under 13.

4. Who does Rally Reader collect information from? Information is gathered from individuals creating Rally Reader accounts, encompassing educators, students, and Family Members ("you").

5. How does Rally Reader obtain my information? We acquire information through content you and others provide, from your devices, and via third-party services. The information sources from which we gather or receive data include:

• You: We gather the content and additional information you supply when establishing an account, selecting and downloading books, reading books, reading aloud, or otherwise engaging with Rally Reader. 
• Other users: We collect data that other individuals provide while using Rally Reader, such as when an educator suggests a book to a student. 
• Your device(s): We gather information from and regarding the computers, phones, and other internet-connected devices you employ to access Rally Reader. 
• Third-Parties: When establishing a Rally Reader account using a third-party single sign-on service (e.g. Google or Clever), we obtain the name, profile picture, and email address or other information (if available) supplied by these services, subject to your data sharing preferences with that third-party service.

6. What information does Rally Reader collect? We deliberately restrict our data collection to only essential information needed for providing the Rally Reader service. Through our Service provision, we may collect: 

Account Information: Upon creating a Rally Reader account, we collect your name, email address or other unique identifier, age, grade, optional Lexile score, password, and optional profile picture. Teachers utilizing Rally Reader may input a Family Member's email to facilitate message sending, including reading reports or Reading Content access. We do not collect student phone numbers, home addresses, birth dates, or gender information.

Students cannot independently create accounts but must receive invitations to Rally Reader classes from teachers or school administrators. For authorized student users, Rally Reader collects necessary personally identifiable information including student name and/or username, email address, age, grade, optional Lexile score, and optional profile picture or avatar. This data may be entered by educators, students, or populated from third-party sign-in services like Google accounts. We also track information about Service usage and connections, including School name, teacher, grade, class and optional linked Family Members.

Users can modify their profile and other account details through Account Settings. Some student setting changes may require teacher authorization.

Reading Content: Students may be given the option to record their own reading session(s). Rally Reader's default setting is NOT to record. In order to record, a student must grant explicit permission in the App following Apple’s Third-party apps and permissions policy. When reading is recorded, Reading Content may include audio of student reading, synchronized book capture, animated word highlighting, and application interface elements. Student or teacher recorded Reading Content may constitute an education record under FERPA.

Communications: We collect information sent directly to us (e.g. feedback about the product and/or support requests and details) including Account Details and optional survey responses.

Information from Google Account or other Third-Party Sign-in Services: Rally Reader enables school administrators, teachers, Family Members, and invited students to register and access our service using Google or Clever Accounts. Teachers may also establish student accounts for their class members through these services. When using these Third-Party Services for account creation, we receive name, profile picture, email address and other available information, subject to your third-party service data sharing preferences. Rally Reader does not share your personal information with these services.

Account Usage and Log Data: Your Rally Reader usage generates information about Service interaction, including visited pages, time spent, actions (e.g., views, books read) and similar engagement metrics. We also collect log data comprising device information, cookie identifiers, operating system, device details and identifiers.

7. How does Rally Reader use this information?

We employ this information to:

• Enable Service access and usage by confirming your identity and maintaining your Reading Content and Activities. 
• Deliver assistance to educators, school administrators, and Family Members. Supply school administrators with insights regarding Rally Reader's performance in their educational institutions. 
• Send notifications about account activity and updates for your account or your student's account, if you've activated notifications. 
• Review, in order to identify Service activities that may violate laws, applicable regulations, or Rally Reader policies. 

Additionally, we employ this information in aggregated and anonymized sets to:

• Study, comprehend and evaluate aggregated and anonymized user patterns to enhance and create new features for our educational products and services. 
• Inform the strategies we apply to the Marketing and Promotion of the Services broadly to educators, schools, and families. Note that Student Data is never used to inform or enable advertising or marketing activities. (e.g. if aggregated and anonymized user data shows a that a specific feature drives higher reading volumes, then we may highlight the feature in marketing and promotion of the service)

8. Does Rally Reader allow third-party advertising or share user data for advertising third-party products?

No. Our business approach is clear: we generate revenue through product usage fees and do not permit advertising of third-party products or services within the Rally Reader Service. Third-party advertisers and data brokers are not allowed to collect information about our users' Service usage for their purposes, nor do we share, sell, broker or otherwise permit any entity to access or use such information or personally identifiable information with third parties for advertising or marketing purposes.

Additionally, student and school accounts cannot make in-app purchases that incur incremental cost.

9. In what limited circumstances may Rally Reader need to share my information?

Information sharing with third parties occurs only in these limited situations:

• We distribute information within Rally Reader according to Service functionality. For example, we share student Account Information and Reading Content with the student's teacher and school. Based on school or teacher settings and functionality choices, certain Account Information and Reading Content might be shared with Family Members and/or other school members.
• Upon request, Rally Reader may assist schools or teachers in providing authorized individuals access to student Account Information and Reading Content, including as required by FERPA.
• School administrators receive information about Rally Reader's performance within their institutions.
• To comply with applicable laws, regulations, or valid legal requests, Rally Reader may disclose your information to third parties – including national security or law enforcement requirements. When legally compelled to release your data, we will attempt to provide advance notice by email unless prohibited by law.
• To operate and enhance Rally Reader, we utilize a limited number of third-party service providers – such as data center operators managing our servers or notification services facilitating message delivery. These services require Personal Information access to function (e.g., sending emails requires email addresses) but must contractually meet our strict security standards, maintain data accuracy, and use Personal Information in identifiable form solely for providing or supporting the Rally Reader Service. Our subprocessor list provides complete details about our third-party service providers and shared information.
• We may disclose or transfer your Account Information and Reading Content during a company sale, merger, bankruptcy, asset sale, or reorganization. You'll receive email or other legally required notification about any ownership changes affecting your Personal Information use, along with available information choices (including deletion rights). This Privacy Policy's commitments will apply to your transferred data. Without a successor, Rally Reader will delete your information upon business closure. When selling, divesting, or transferring our business, we won't transfer Student Data unless the new owner accepts equally stringent data privacy standards and we notify Schools with Student Data of their deletion options before transfer.

10. Who can view content in Rally Reader?

By default, student Reading Content and Reading Data remains private between student and teacher. Schools may extend Student Reading Content and Reading Data access to additional school personnel (e.g. other teachers, reading specialists, administrators). Rally Reader users cannot view student Reading Content without teacher or school administrator authorization or being an invited Family Member. Teachers regulate account access by authorizing specific individuals to connect with student accounts and decide whether Family Members receive invitations to view Reading Content and Reading Data. Furthermore, Schools and Teachers can implement settings requiring teacher book approval, enabling content moderation and access restriction when necessary.

Schools and Teachers maintain control over Account access by both students and Family Members. Depending upon the school, Teachers and Administrators may be permitted to extend Account access to a student on a non-school device to read at home or when a school device is not available. However, since Rally Reader cannot prevent all sharing methods (e.g. social media screenshot posting), teachers should grant access only to authorized parties and communicate their policies with families.

School administrators may have broad access to all Reading Content and Reading Data within their Rally Reader organization.

11. Do you work with third-party analytics services?

Rally Reader continuously enhances its service, utilizing aggregate data about Service usage — such as button clicks and page visits — to guide these improvements.

To assist with data analysis, we employ a small number of third-party services including Google Analytics. Visit Google's Privacy Policy for additional details. To understand how to opt out of Google Analytics' information usage, click here.

12. How do you use cookies?

Cookies are small text files transferred to your web browser for identifying your browser and storing account information. We implement cookies to maintain your Rally Reader login status, personalize your experience, and understand your Service usage patterns. The Rally Reader Service doesn't utilize third-party cookies for targeted advertising. You may remove or disable cookies through browser settings, though Rally Reader might not function properly with all cookies disabled or declined.

13. How to View, Correct, Edit, or Update Your Personal Information

Under applicable law, you have the right to access, edit, or correct any Personal Information Rally Reader has collected. Administrators and teachers can modify their Rally Reader account information directly by logging in and editing their details.

Family Members, parents or guardians wanting to correct, edit, or update child information, or access and inspect child personal information maintained by Rally Reader, should contact their teacher or school, or email privacy@rallyreader.com for additional assistance.

14. Account Retention And Termination

Student Data retention beyond the period required for supporting educational purposes occurs only with school or Family Member authorization. Schools must identify Student Data no longer serving educational purposes through deletion requests. Within 60 days of receiving school requests, we delete or de-identify Student Data. Even without school deletion requests, we may delete or de-identify inactive Student Data following our standard retention schedule. Parents or guardians seeking child account deletion should work directly with their teacher or school.

If schools or districts ending Rally Reader for Schools contracts request account deletion, we attempt to notify affected users via email or other methods, offering authorized Family Members options to establish or maintain Rally Reader accounts for storing student-generated content.

Adult users may terminate or request account deletion through App settings or by contacting privacy@rallyreader.com. Upon deletion requests, Rally Reader may retain limited information temporarily for customer support, preventing accidental deletion, or legal requirements. Account termination results in immediate data unavailability.

Note: Immediate or complete data deletion may not be possible for certain information, such as technical support records, customer service records, backups, and similar business records. We're not required to delete de-identified information or information disassociated from personal identifiers that can't reasonably identify individuals. Student Data transferred or stored in personal accounts won't be deleted except at Parent request.

Rally Reader reserves the right to suspend or permanently delete apparently abandoned accounts lacking account holder access. Before permanent abandoned account deletion, Rally Reader will attempt email notification to account holders.

15. How does Rally Reader keep your data safe?

Rally Reader prioritizes security and privacy protection, implementing various safeguards for information integrity, including access-controlled data centers, regular third-party security audits, restricted employee information access, and data encryption during transmission.

In the event of a security breach, Rally Reader notifies affected account holders within legally required timeframes, enabling data protection steps.

16. How does Rally Reader handle data from international visitors?

International Rally Reader users should consult our International Privacy Policy here for detailed information about our practices and their information rights.

17. Does Rally Reader comply with your state's student data privacy laws?

As proud Student Privacy Pledge signatories committed to student privacy protection, we follow these fundamental principles for Student Data:

We utilize Student Data solely for School-authorized purposes or parent/guardian approval. Student Data isn't used for behavioral or targeted advertising. Student profiles are created only for supporting education or with parent/guardian authorization. Student Data retention extends only through necessary educational support periods, unless parent-authorized. Student Data sales occur only during corporate transactions (mergers, acquisitions, bankruptcies, asset sales) where successor entities maintain these commitments. Our comprehensive security program reasonably protects Student Data confidentiality, integrity, and security against unauthorized access, use, or disclosure through administrative, technological, and physical safeguards. We maintain transparent data policies and practices. We support parental Student Data access and correction by assisting schools with such requests. Educational institutions, teachers and parents receive resources for protecting Student Data security and privacy while using Rally Reader. Material Privacy Policy changes affecting Student Data collection or usage require prior School notification and choices before implementing materially different uses. Privacy and security considerations guide educational product development and improvement, ensuring legal compliance. For state-specific information, click here.

18. Does Rally Reader comply with your state's laws?

Many U.S. state privacy laws exclude information types processed through Rally Reader Service (e.g., FERPA-covered data or educational institution service provider information). Review the Website Privacy Policy to learn about business/controller information processing, U.S. state privacy law rights, and rights exercise procedures.

19. Changes to Our Privacy Policy

Rally Reader may revise this Service Privacy Policy to reflect practice or law changes. The "Last Updated" date indicates the latest revision timing. Continued Service usage indicates revised Privacy Policy acceptance.

Material Privacy Policy changes affecting Student Data collection or usage require prior teacher or educational institution notification and choices before implementing materially different uses.

20. Contact Information

Direct Rally Reader Service Privacy Policy questions or feedback to privacy@rallyreader.com.

Rally Reader Inc.

265 Cambridge Ave #60459.

Palo Alto CA 94306

United States